Optimize for the calendar
The campaign path is built around a qualified conversation rather than stopping at a form submission.
B2B BOOKED APPOINTMENTS
Book more qualified sales conversations. Pay when they count.
No monthly agency retainer. One team handles positioning, demand, landing pages, nurture, and the calendar; you choose whether the fee follows a qualified booking or attendance.
Free account. No card. Fund activation credits only after you approve the plan. Unused eligible credits can be refunded.
Full growth team
One prioritized plan across every needed discipline
$0 retainer
Pay agency fees only on verified results
Pay per appointment
$100-$1,000 booked or $150-$1,500 attended
$3,500 credits
Unused eligible credits refundable after three months
WHY THIS MODEL FITS
A shorter path from interest to conversation.
The same team can improve the campaign, qualification, nurture, booking experience, and show-up intent around one calendar outcome.
Improve booking and show-up intent
Qualification, scheduling, reminders, and follow-up can reduce low-intent meetings and avoidable no-shows.
Connect marketing and sales
Calendar and CRM feedback can show which messages and sources create useful conversations.
UNLIMITED MARKETING
One team builds the path from market attention to a sales conversation.
The plan can move across positioning, acquisition, conversion, nurture, and automation without making you coordinate another specialist.
Sharpen the offer and audience
Clarify the ideal customer, business problem, promise, and reason to act now.
Brand Strategy
Create qualified demand
Use paid media and search to reach the buyers most likely to fit.
Paid Media
Turn interest into intent
Build content, landing pages, forms, and qualification around the next action.
Conversion Funnels
Keep the opportunity moving
Use lifecycle follow-up and automation to respond, nurture, route, and remind.
Lifecycle Marketing
THE PERFORMANCE FEE
A fee tied to qualified appointments.
Pay per appointment
$100-$1,000 booked or $150-$1,500 attended
Choose a fixed fee for each qualified booking or attended meeting that passes the rules accepted before launch.
ILLUSTRATIVE FEE EXAMPLE
Eight qualified prospects attend the scheduled sales conversation.
- Attended appointments
- 8
- Fee per appointment
- $250
- Agency fee
- $2,000
- Activation credits left after this fee
- $1,500
Earned fees use activation credits first. Media spend, third-party tools, and hard production costs are separate and approved by you.
READY FOR SHARED UPSIDE?
A strong offer still needs a business ready to serve the result.
The model works when both sides can act on the demand, share the required data, and accept that performance marketing cannot guarantee a future result.
A STRONG FIT
- A clear ideal customer and commercially valuable offer
- Qualification or appointment rules sales will accept
- A team that follows up quickly and records disposition
- CRM, form, calendar, or accepted fallback data are available
NOT READY YET
- You need guaranteed lead volume, pipeline, or closed revenue
- No one owns lead follow-up or sales conversations
- The target buyer and qualification standard are still undefined
- There is no budget for media, tools, or the sales capacity required
BEFORE THE FIRST CAMPAIGN
Know what counts before the work starts.
The fee stays simple when the result, exclusions, and each side of the handoff are clear before launch.
Ask a specific questionShould we pay for booked or attended appointments?
Booked appointments suit teams with reliable reminders and attendance. Attended appointments put more show-up risk on EZRevenue and use a different accepted fee range.
What happens to no-shows and reschedules?
The accepted rules state whether the fee follows booking or attendance and how cancellations, reschedules, duplicates, and no-shows are handled.
What does our sales team need to do?
Keep calendar availability current, respond to booked prospects, record attendance and disposition, and follow through on the demand marketing creates.
Can the team help beyond appointment generation?
Yes. The full catalog can support positioning, creative, paid and organic acquisition, funnels, lifecycle, automation, and conversion work through one prioritized plan.
SHARED UPSIDE
Put a full growth team behind the outcome.
No monthly agency retainer. No channel-by-channel scope maze. EZRevenue earns when the agreed result is verified.
$3,500 becomes account credits. Unused credits are refundable after three months.